Zoomlion Heavy Industry Science and Technology Co secured commitments worth USD87.28 million by the third day of the recent CONEXPO-CON/AGG 2023 show in Las Vegas.

At-show sales included the largest-capacity export to South America to date - an 800 T level engineering hoisting machine.

With 22 products in seven categories, the Chinese manufacturer increased its display by nearly 60% compared to the last trade show.

Zoomlion displayed hoisting machinery, concrete machinery, mobile elevated work platforms, earthmoving machinery, industrial vehicles and dry-mix mortar equipment. 

Zoomlion Overseas Company general manager Liu Zenglai says North America, which the company entered 16 years ago, is an important part of Zoomlion’s globalisation plan.

"Zoomlion is looking to cultivate the market with our localisation strategy, including developing or improving products according to local working conditions, as well as setting up localised sales, service and parts centre systems,” says Zenglai.