In its search for the most efficient in-house logistics for its Shanghai distribution centre, Schneider Electric selected Jungheinrich as its partner. Apart from quality, the Hamburg-based company was chosen on the basis of its efficient trucks and service-minded approach.

As a casual glance at a map will testify, distributing goods throughout the “Middle Kingdom” is no easy task. For this reason Schneider Electric, a global energy management specialist, has established a corresponding logistics network in China over the years. In 1999 it set up its first distribution centre in Beijing, and in 2014 the eighth centre of its type is scheduled to go up in the central Chinese city of Xi’an. By that time over 400 people will be working to ensure that Schneider Electric products are available throughout the country – transported safely and speedily from Urumchi in the west to Shanghai in the east.

While Schneider Electric’s various distribution centres – be they in Guangzhou, Wuhan or Chengdu – are responsible for their corresponding regions, the Shanghai distribution centre has an additional function: “We are also responsible for imports,” explains Lei Leo Yang, Head of Logistics at the Shanghai distribution centre. “These goods, which according to customs regulations can only be stored at this single authorized location, are delivered from Shanghai to all other parts of the country.” The Shanghai centre is also responsible for regional distribution of goods to eastern China for products delivered by domestic suppliers.