Toyota Material Handling Europe (TMHE), a global pioneer in material handling,  shall be taking part in CeMAT 2014 in Hanover, Germany – the leading trade fair for intralogistics. TMHE has signed a rental contract for the ideally placed pavilion 32, and renewed their pledge for continued cooperation with CeMAT in 2014 and beyond. Throughout the fair’s duration – which is 19th - 23rd May 2014 – the TMHE exhibit will occupy an area of about 1,000 square metres of interior floor space, as well as a large covered section located outside the building. Designated by the Toyota flag, the pavilion will feature numerous innovative designs for counterbalanced forklift trucks and warehouse equipment.

"We are delighted to welcome the general public to the CeMAT trade fair in one of its most high-profile pavilions. Its remarkably attractive appearance and its location, combined with the covered, weather-protected outside space, were what convinced us to exhibit in this particular space. The outside area seems to be predestined especially for the presentation of product novelties associated with our counterbalanced lift trucks. We are also creating space for subject-specialist talks with our customers because, after all, that's what trade fairs are all about," states Hans van Leeuwen, TMHE Executive Vice President, Marketing and Sales. "The CeMAT fair offers our sector an internationally valuable platform. For this reason, we have built a firmer partnership and will make very good use indeed of the stage being offered to us," van Leeuwen continues.

"In the past Toyota Material Handling Europe has been one of the major exhibitors at CeMAT. We are pleased that we will continue this cooperation in the long term and that we can offer a larger and more representative exhibition area. Consequently, the product portfolio of the CeMAT fair is extended again – the visitors will be offered a highly attractive trade fair," says Bernd Rohde, Director CeMAT worldwide, Deutsche Messe AG.

The CeMAT 2014 theme will be 'Smart – Integrated – Efficient'. In an exhibition covering about 160,000 square metres, the exhibitors will be presenting their products in five technology sectors: Move & Lift, Store & Load, Pick & Pack, Logistics IT, and Manage & Service. Toyota Material Handling Europe will be one of the three largest exhibitors at the 2014 trade fair.

In this picture (from left to right): Bernd Rohde, Director CeMAT Worldwide, Deutsche Messe AG, Hans van Leeuwen, EVP Toyota Material Handling Europe