AUSA OPENS ITS ON-LINE STORE IN JANUARY

From January 2008 onwards, AUSA’s website brings customers and distributors AUSA SHOP, an on-line store that will group together the almost 30 merchandise products that form AUSA’s catalogue.

AUSA has a new catalogue of merchandise products that will be available to customers and distributors on its website from January 2008 onwards. The “AUSA SHOP” includes the almost 30 promotional products that the company markets for the general public.

AUSA’s promotional products are managed from the marketing department and the distributors are the ones who make orders on a regular basis. From now on it will be easier to access the gift list, request products on-line and view the availability of the material in real time. All of this is as easy as accessing the “AUSA SHOP” section directly. Customers or website visitors can also access the gift catalogue, although in this case the order will be made through the nearest distributor.

Also, the already famous and highly-valued AUSA miniatures can also be found, such as key rings, hats, t-shirts, pens, towels, books, etc. “It is a live catalogue to which we add items depending on promotion and communication needs”. The marketing department predicts that one of the best-sellers will be the TASK50 Multiservice model.

AUSA’s promotional products are popular at trade fairs due to their originality and variety. They are noted for being high-quality products that please everyone. “If we aim to be a serious company that provides high-quality products, then we must also show this in our promotional material”, according to sources from the marketing department. This is why before any product is launched, the impact and repercussions of each object are assessed carefully.