On behalf of Nordic Pneu and STARCO we are happy to announce that from the 1st December 2007 Nordic Pneu will be taken over by STARCO NV and thus becomes a part of the STARCO Group.

Nordic Pneu, placed in Saint Arnoult en-Yvelines near Paris, is a tyre and wheel wholesaler who primarily sells to the French aftermarket within the areas of agriculture, forestry, industry and passenger cars. The company has an annual turnover of 12 million EURO and has 12 employees. Since 1986 Karl Mjörndal has been both owner and daily manager of Nordic Pneu.

“I have known Karl Mjörndal for 40 years, and for the last 20 years Nordic Pneu has distributed STARCO products to the French aftermarket. Thus for a long time we have had close contact and has built a close friendship” says Peer Ejlersgaard, managing director of the STARCO group.

“For this reason I am extremely pleased that we can make this announcement and that Karl Mjörndal continues as co-owner and daily manager of the company”, Peer Ejlersgaard says.

To Nordic Pneu it is a natural step in the company’s development in view of the globalisation of the business and the generational change of the company, while to STARCO it is our goal to distribute tyres and wheels throughout all of Europe. For this reason the warehouse at Nordic Pneu has been selected to be one of STARCO’s distribution centres on the ‘Hansa-line’. This line symbolises our aftermarket strategy, which in short focuses on ensuring fast delivery of tyres and wheels for vehicles within our selected segments anywhere in Europe.

“With this new constellation we will appear much stronger on the French aftermarket and with the new product programme we expect to increase the sales considerably. Moreover, at Nordic Pneu we have many exciting products and concepts which other STARCO companies will be able to sell in the future” says Karl Mjörndal, managing director of Nordic Pneu.